Why

IT'S ALL ABOUT LOGIC AND CONTROL … ASK YOURSELF …

DO I KNOW WHERE THE LIGHT IS GOING?

HOW WILL LIGHT GOING THIS DIRECTION IMPACT MY PHOTOGRAPH?

DO I KNOW HOW THIS MODIFIER AFFECTS THE QUALITY OF LIGHT?

IS THIS AN EFFICIENT USE OF THE LIMITED POWER OF A SMALL FLASH?

WOULD THIS SHOT BENEFIT FROM A DIFFERENT MODIFIER OR AN ADDITIONAL FLASH?

LOGIC AND CONTROL WILL GIVE YOU THE RESULTS YOU WANT. ASK YOURSELF … IS THIS FEATURE A BENEFIT OR JUST HYPE?

facts